Welcome to my projects page. While its still a work in progress, you can see my campaigns/projects, along with breakdowns, which outline the progress of making an idea reality.
Reimagining Streetwear through the Lens of Escapism Once Code 111, its vision was originally rooted in street apparel. It embraced authenticity and grit, embodying what the founder, Jeffrey Matlock, once stood for. This was reflected in the clothes with muted tones, washed textures, and rugged graphics. Matlock now wanted to pivot his brand towards a vision that appealed more to him personally. He was expecting a change that was drastic enough for a new name, this being Blood
